As a pioneer in leasing sector and well aware of our competitive advantage, İş Leasing meets future by integrating digital technologies into business processes.
İş Leasing shifted its strategic management focus to digitalization in recent years, and made pioneering progress by closely following national and international developments in this field. A holistic approach to digital transformation is among key elements of business strategy within İş Leasing. Steadily continuing its financial support to the real sector, İş Leasing follows the latest innovations in Information Technologies (IT) in order to ensure efficient growth by increasing the speed and quality of its products and services. While digital transformation is considered an indispensable tool for the Company to achieve its goals, time and cost related risks are mitigated by high quality service delivery feasible with digital technology, significant efficiency is achieved in decision-support processes, and positive changes and transformations are observed across all Company processes.
In order to improve all customer services in line with technological changes and requirements, İş Leasing advocates the development of technological infrastructure, including faster data access, data mining, and data processing, improved business processes and business practices, and transformation into high capacity strategic decision-making processes based on flexible and sensitive measurements. In this respect, the Company implements several projects for infrastructure development and improvement while it also monitors the practices and infrastructures of its competitors to make additional investments in necessary areas.
The activities aimed for the development of technological infrastructure and digitalization gained momentum in 2021.
Within the framework of İş Leasing’s vision of change and transformation, a comprehensive project to improve its technological infrastructure and complete its digital transformation was underway and carried on in 2021. Aiming to renew current software used in leasing processes with a web-based interface and mobile support, the project lays out entire processes in an end-to-end fashion from preparation of lease quotations to procurement and the transfer of leased property, without breaking the digital supply chain in order to increase customer influence and market penetration. As a result of the digitalization in background processes and the interfaces yet to be developed, entire customer sales journey will be completed all at once, digital offer bids will be possible, and improved penetration rates of digital channels will be benefited. As part of the project regarding the maintenance, continuity and updates of the system infrastructure, a feasibility study has been completed to locate the infrastructure in a private cloud data center, and shipments of modern equipment into infrastructure location are expected. With the completion of the procurement process, the infrastructure will be transferred to data center, and the emergency center will be moved to Ankara further away from Istanbul. Efforts are underway to automate a significant portion of operational and repetitive work with robotic (RPA) technology. There are plans to execute more complex processes with artificial intelligence. With the technological investments made in line with the Green Transformation Vision, the digital transformation journey of the Company in all business processes continues at full speed, marching confidently to become the leasing company of the future.
İş Leasing’s main targets in digitalization are;
Providing more agile and stronger technological infrastructure
Accelerating solution processes in robot technology, artificial intelligence, machine learning and big data interpretation, which play an important role in all its business processes
Effective utilization of data analytics in areas such as offering right products to its customers, pricing, risk management, etc.
Integrating a modern communication infrastructure using digital channels more effectively
Infrastructure and business continuity are highlighted within the scope of the main projects planned for 2022-2024. To that end, the Company aims to:
Replace obsolete equipment and dispose of or donate them in a proper way,
Ensure the use of the most recent versions of software,
Provide a payment option by credit card in order to increase payment channels of the customers,
Establish infrastructure to self-enable the personnel to renew their own system passwords to reduce dependency on the Information Technologies teams,
Improve infrastructure security and continuity by transferring the management of our existing systems to a data center within private cloud,
Ensure efficient communication by developing the switchboard infrastructure and eliminating the dependency on desktop phones,
Implement centralized client management technology in order to ensure updated and stable desktop and laptop computers at end users,
Improve operational processes by using artificial intelligence and robotic technologies, save human resources by increasing efficiency and increase customer satisfaction,
Ensure the security of the devices used by the personnel during the remote working with disk encryption
Update the infrastructure for the best management of the Personal Data Protection Law (PDPL) processes and meeting the evolving needs.
After-Sales Services and Emergency Center are two essential elements of İş Leasing’s customer-oriented service approach. After-Sales Services Unit, which serves through Call Center infrastructure and aims to maintain customer satisfaction, is an important service point for after-sales customer support requests. Updated with the latest technologies, the Emergency Center assures uninterrupted 24/7 service to customers under all conditions.
İş Leasing became one of the most preferred companies in 2021 again and increased its market share to 13.3% in terms of number of customers through its service model which is bolstered by digitalization, efficiency and innovation culture and is constantly improving customer experience.
İş Leasing’s Information Technologies Department is structured to provide most of the needed services internally and is responsible for all basic IT processes including:
While working meticulously to ensure the security and confidentiality of data, İş Leasing follows technological developments in the field of security and incorporates new technological investments in line with needs.
The Company tries to keep the security culture of all its employees up-to-date by training and awareness activities. İş Leasing employs security products such as firewalls, data loss prevention and file encryption software to ensure information security, and uses technologies such as ID authentication and authorization mechanisms in accessing information systems that allow undeniability and responsibility assignment. Outputs of security products are reported daily and monthly by the Information Technologies Department.
Compliance audits were carried out by an independent audit firm within the scope of the Communiqué on Information Systems Audits of Leasing, Factoring and Financing Companies published by the BRSA (Banking Regulation and Supervision Authority). İş Leasing achieved a successful compliance audit result. Besides, consolidated audits are carried out and the findings are reported by an independent audit firm within the scope of the Control Objectives for Information and Related Technologies (COBIT) audits of İşbank.
In 2021, device security was provided by adding disk encryption application to personnel devices within the scope of IT security in remote working. With remote device management, applications were updated for all users and security levels were increased. Preparations for management of İş Leasing systems by a data center within Private Cloud were completed during the year and the transition will be completed in 2022.
İş Leasing protects information security and takes measures against all risks (like cyber threats) that may disrupt the delivery of secure and uninterrupted services.